Good design does not give the illusion of quality, but expresses it.
Siedle design is committed to functionality, ergonomics and the simple operation of complex systems. Minimalistic styling focusing on essentials means that these products will continue to offer lasting visual appeal. Their design is removed from the vagaries of passing fashions without negating long-term trends.
Eberhard Meurer was responsible for corporate design, product design and visual communication from 1975 to 2013. His integral view of the world of design has shaped the face of the brand to the present day, from the smallest product detail through to the corporate architecture. This unusually consistent approach has gained Siedle over 70 prestigious design awards and made it one of the most important design brands in Germany.
Eberhard Meurer in "Der Architekt"
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